London: the history of Savile Row between the Beatles, Jules Verne and fashion

    Tailors' Street in London has an ancient history that intertwines literature, film, music and even the English Crown.
    London: the history of Savile Row between the Beatles, Jules Verne and fashion

    Savile Row is London's old fashion street, capable of accumulating incredible stories from 1731 to today, from the Beatles to 2001: A Space Odyssey.




    Saville Row, in the famous neighborhood of Westminster, It is London's fashion street, characterized by great English tailoring brands. A famous street that has countless intriguing stories. just think about Julio Verne, who decided to locate Phileas Fogg's house here. This is the rich gentleman at the center of the adventures of Around the World in 80 Days, who bet 拢20 with his Reform Club friends before setting off on this crazy journey.

    London: the history of Savile Row between the Beatles, Jules Verne and fashion

    From literature to music, number 3 Savile Row was until a few years ago occupied by one of the offices of the famous record label Apple, known throughout the world for being the producer of Beatles. Many iconic events have characterized the career of the band, which one day decided to perform on a rooftop, performing a concert that rightly entered the history of world music. It was January 30, 1969 and that roof belonged to the building at number three on this wonderful English street.



    However, fashion dominates the scene, attracting famous people like the admiral for centuries. Nelson, Winston Churchill y Prince carlos. The road was built between 1731 and 1735 in honor of Lady Dorothy Savile, wife of the Earl of Burlington. For many years and until 1912, the building at number 1 housed the Royal Headquarters. Geographic Society, from where some of the most famous British expeditions departed. The uniforms of England, world champions in the 1966 Soccer World Cup, were also made on this street. The brand that designed them was Gieves & Hawkes, which was also in charge of the stage costumes for 2001: A Space Odyssey. Stanley Kubrick.


    The opening to the world of cinema pushed towards a general modernization, especially on the part of Nutters. Its doors opened in 1969 and since then some big names in music decided to make their custom garments there, from Mick Jagger a Elton John. The relationship with the big screen has continued over the years, reaching the present day. A smart way to keep a treasured tradition alive among locals and spread it to new generations around the world. Just think of The Hidden Thread of Paul Thomas Anderson, in theaters in 2017, and the two chapters of rey, who use the premises of a tailoring brand on Savile Row as the headquarters of a secret organisation.




    London: the history of Savile Row between the Beatles, Jules Verne and fashion
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